INNOVATION, STRATEGY, RESULTS
WHAT MAKES NEWTON MEDIA
Stewardship: Our objective is to provide unparalleled client service and measurable positive results by staying focused on stewardship and accountability.
Relationships: Since 1995, our media buyers have been building long-term relationships
with key media representatives.
Integrity: We believe integrity and trust are non-negotiable values, we treat our clients and their finances with attention, care and respect.
Analytics: Newton Media is committed to helping you reach your target audience efficiently and effectively. We use industry-leading viewership data to guide our planning and daily resutlts analysis to optimize media buys and maximize ROI.
Head over to our Services page to learn more.
Welcome to the Digital Age, With Connected TV Advertising
Reach your target audience where they are, with OTT Advertising
What is OTT?
OTT stands for "Over-The-Top." It is a type of digital advertising that is delivered "over-the-top" of traditional media. It is distributed via internet and is tailored to suit different streaming services or platforms.
OTT marketing allows advertisers to target viewers across a multitude of demographic, psychographic and consumer behavior segments. This results in a very targeted campaign that is not available through traditional TV advertising.
This platform provides the tools to identify and effectively reach your core viewer. Newton Media is able to measure and optimize in real-time, resulting in efficient and highly targeted campaigns.
What is CTV?
Connected TV (CTV) is any device that is capable of streaming digital video. Including Smart TV's, and TV's that use a device to facilitate the delivery of streaming video.
With the rise of CTV, more viewers are watching TV through streaming services.
As more viewers transition to digital streaming, OTT advertising offers a sophisticated targeting capabilities to find your audience.
MONITOR YOUR CAMPAIGN'S EFFECTIVENESS WITH CUSTOM-TIME DATA REPORTING CAPABILITIES.
We use our industry knowledge, experience and connections to develop a media plan that reaches your target audience.
Better Media Buys
More efficient media buys means your advertising dollars work harder for you.
Make Data-Driven Decisions
Leverage the power of data to make better informed decisions for your media campaigns.
Meet Your Customers Online
Advertise where your target audience is streaming with OTT advertising.
Explore unique audiences and access brand inventory with CTV advertising options.
Your Proprietary Data
Privacy is important. That's why your proprietary data remains your private property.