Planning:
Our planners use the top resources available in the industry to research the media outlets. Before any potential media buys are presented to you, we look at viewership levels, demographics, competitive programming and general market conditions. All of these factors are considered and presented to you in our final rationale.

Buying:
Nothing can substitute for experience. Our team has a combined 100+ years of Industry experience. Each buyer has a geographic region of specialty which has resulted in strong relationships and long-standing history with local and national media outlets so we often have access to time periods before anyone else.

Negotiating:
Our diverse client base and extensive database of rate history from a wide variety of direct response products. This benefits our partners because we know what the time is worth. Our buyers are not just strong negotiators on your behalf, they have the facts and figures to back it up.

Stewardship:
We treat your media dollars as our own. From start to finish every detail counts at Newton Media. Our industry-standard software system allows us to track every buy from initial order, through tape trafficking and billing.

Analysis:
As your media partner we will help you develop daily reporting on your media results. Your account manager will review these reports daily and provide you with a detailed analysis and recommended course of action for any media changes.